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Make a Giant Impact: Digital Marketing & Social Media Workshops for Tourism Businesses
The Chamber, Banbridge Civic Centre

Armagh City, Banbridge and Craigavon Borough Council is pleased to offer a practical two-day Digital Marketing and Social Media Workshop Programme for tourism and hospitality businesses based within the borough.

Delivered by Chartered Marketers Christine Watson and Denise Hamill, this programme will help businesses strengthen their online presence, improve visibility, create engaging content and convert online activity into bookings.

Workshop Dates

Workshop 1: Digital Marketing for a Giant Impact

  • Monday 23 November 2026
  • Registration and refreshments from 10.00am
  • Workshop: 10.30am – 4.00pm

Workshop 2: Social Media Content That Makes a Giant Impact

  • Monday 7 December 2026
  • Registration and refreshments from 10.00am
  • Workshop: 10.30am – 4.00pm

Venue

The Chamber, Banbridge Civic Building

What Will Be Covered?

Topics will include:

  • Getting found online
  • Turning visibility into bookings
  • Google Business Profile
  • Website and digital marketing fundamentals
  • Social media strategy
  • Content planning and creation
  • Photography and video for social media
  • Repurposing content across different platforms
  • Using AI tools to support marketing activity

The programme will include practical exercises and opportunities to apply learning directly to your own business.

Eligibility

This programme is open to tourism and hospitality businesses operating within the Armagh City, Banbridge and Craigavon Borough Council area.

  • One participant per business
  • Maximum 20 places available
  • Participants must attend both workshop dates
  • Places will be allocated on a first-come, first-served basis, subject to eligibility

 

Cost

The programme is provided free of charge to eligible businesses.

Cancellation Policy

Due to limited availability and anticipated demand, a cancellation/non-attendance fee of £50 will apply where a participant:

  • Cancels within 7 days of the first workshop; or
  • Fails to attend without prior notice
Participation in this programme may constitute a subsidy to your business under the Subsidy Control Act 2022. By booking a place, you confirm that your business is eligible to receive this support and agree to provide any information required for subsidy control compliance if requested.
For further information please contact: aoife.mcveigh@armaghbanbridgecraigavon.gov.uk 

This programme is open to tourism and hospitality businesses operating within the Armagh City, Banbridge and Craigavon Borough Council area. • One participant per business • Maximum 20 places available • Participants must attend both workshop dates • Places will be allocated on a first-come, first-served basis, subject to eligibility The programme is provided free of charge to eligible businesses. Cancellation Policy Due to limited availability and anticipated demand, a cancellation/non-attendance fee of £50 will apply where a participant: • Cancels within 7 days of the first workshop; or • Fails to attend without prior notice.